How Not to Market to Women on Facebook

My husband and I just went to see the movie The Social Network last weekend. If you haven't heard about it, The Social Network is all about the creation of Facebook. It was a very interesting, kind of sad movie. I also felt like it was extremely personal because Facebook is so much a part of my life.

What is there not to like about Facebook? 1 in 14 people in the world are on Facebook, and this is a pretty amazing statistic considering that you can't even get a profile unless you are over the age 13.

So it stands to reason that if you have a business and you are not marketing on the largest social network out there, it is time you joined the ranks of people who are. However, please keep reading, because there is a right and a wrong way to market on Facebook. Especially if you are targeting women, and you should be, because social media is where females are spending their time.

Let's talk about 3 things you should NOT be doing when marketing to women on Facebook.

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