CoolBookz- The Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns, Kim Dushinski

Mobile technology not only lets marketers reach customers where they are, it allows them to engage mobile users by targeting their immediate and specific needs. Giving users what they want when they want it is the unique value proposition of mobile marketing, and businesses, agencies, and nonprofits of all types and sizes can create successful campaigns without breaking the bank.

In this practical handbook, mobile marketing consultant Kim Dushinski offers easy-to-follow advice for firms that want to interact with mobile users, build stronger customer relationships, reach a virtually unlimited number of prospects, and gain competitive advantage by making the move to mobile now. If your organization wants to reach mobile device users locally, nationally, or within a specific demographic niche The Mobile Marketing Handbook will help you put your message in the palms of their hands.


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CoolBookz- The Google Story: For Google's 10th Birthday ~ David A. Vise http://ow.ly/32Jjw

7 Ways Google Could Shake Up Your Year http://ow.ly/32n7J

Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media ~ Liana Evans http://ow.ly/32rV2

CoolBookz- The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases...~ David Meerman Scott http://ow.ly/32sr0

CoolBookz- The Facebook Era: Tapping Online Social Networks to Market, Sell, and Innovate (2nd Edition) ~ Clara Shih http://ow.ly/32rNI

CoolBookz- The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz &...~ Shama Kabani http://ow.ly/32sgS

CoolBookz- Facebook Marketing: Designing Your Next Marketing Campaign (2nd Edition) (Que Biz-Tech) ~ Justin R. Levy http://ow.ly/32rIw

CoolBookz- Social Media Marketing: An Hour a Day ~ Dave Evans http://ow.ly/32sbQ

Facebook Marketing For Dummies ~ Paul Dunay http://ow.ly/32rCj

Digital poster Kills Static Menu http://ow.ly/19K2WX

CoolBookz- The Social Media Bible: Tactics, Tools, and Strategies for Business Success ~ Lon Safko http://ow.ly/32s6n

The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell...~ Clara Shih http://ow.ly/32rtz

CoolBookz- I'm on Facebook--Now What???: How to Get Personal, Business & Professional Value from Facebook~ Jesse Stay http://ow.ly/32rYJ

CoolBookz- Facebook For Dummies, Leah Pearlman, Carolyn Abram http://ow.ly/32pQN

CoolBookz- Mobile Advertising: Supercharge Your Brand in the Exploding Wireless Market ~ Chetan Sharma http://ow.ly/32rcS

CoolBookz- Mobile Advertising: Supercharge Your Brand in the Exploding Wireless Market ~ Chetan Sharma http://ow.ly/32qfC

JFK's speechwriter, confidant, counselor and a keeper of the Kennedy flame http://ow.ly/19JWh4

The Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns, Kim Dushinski http://ow.ly/32qbx

The Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns, Kim Dushinski http://ow.ly/32r8o

CoolBookz- Facebook Marketing: An Hour a Day http://ow.ly/32pCF

How to make better profits from SEM http://ow.ly/32f4m

CoolBookz- Facebook For Dummies http://ow.ly/32pnD

Business Guide to SMS Marketing http://ow.ly/32548

CoolBookz- Mobile Marketing: Finding Your Customers No Matter Where They Are, Cindy Krum http://ow.ly/32q5h

Digital Signage Flexibility – Day Parting http://ow.ly/19JPz1

The LCD Enclosure – an Introduction http://ow.ly/19JPz2

SMS Advertising to Boost the Business http://ow.ly/32f4R

CoolAudioz - Succeeding With Google Adwords (Part 1) http://ow.ly/32pch

Let's connect on Facebook...Friend me puleeeez http://ow.ly/32kMz

CoolBookz- Mobile Marketing: Finding Your Customers No Matter Where They Are, Cindy Krum

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Finding Your Customers No Matter Where They Are

Use Mobile Marketing to Supercharge Brands, Sales, and Profits!

Using brand-new mobile marketing techniques, you can craft campaigns that are more personal, targeted, immediate, measurable, actionable–and fun! Now, one of the field’s leading pioneers shows exactly how to make mobile marketing work for your business. Cindy Krum cuts through the hype, revealing what’s working–and what isn’t. She guides you through identifying the right strategies and tactics for your products, services, brands, and customers…avoiding overly intrusive, counterproductive techniques…and how to successfully integrate mobile into your existing marketing mix. Above all, Krum shows you how to effectively execute on your mobile marketing opportunities–driving greater brand awareness, stronger customer loyalty, more sales, and higher profits.

Topics include
• Getting started fast with mobile marketing
• Understanding the international mobile marketing landscape
• Targeting and tracking the fast-changing mobile demographic
• Taking full advantage of the iPhone platform
• Leveraging mobile advertising, promotion, and location-based marketing
• Building micro-sites and mobile applications
• Performing search engine optimization for mobile sites and applications
• Building effective mobile affiliate marketing programs
• Integrating online and offline mobile marketing
• Avoiding mobile marketing spam, viruses, and privacy violations
• Previewing the future of mobile marketing

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CoolBookz- Facebook For Dummies, Leah Pearlman, Carolyn Abram

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The perennial bestseller—now updated to cover the latest features of Facebook

Facebook is forever evolving, with the goal of improved user interaction. This new edition catches you up on the latest privacy updates, interface redesign, and other new features and options that keep the site up to date and never leaves you bored. You'll discover helpful coverage of all the changes and updates that have occurred since the previous edition, as well as the newest features that Facebook offers.

• Reveals all the latest changes, updates, and new features of Facebook that have occurred since the previous edition
   
• Introduces you to getting started with Facebook by creating a profile, setting privacy features, and navigating the interface
   
• Encourages you to find friends, upload photos, fill out your profile, and make new friends
   
• Helps you get organized by using Facebook as a scheduler, creating specialized business pages, and joining groups
   
• Shows you how to use Facebook as a search tool, advertise on Facebook, and more

If you're ready to face the music and get started with Facebook, then this is the book for you!


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How to Hard-Wire Your Site to Google http://ow.ly/324lU

IP65 and NEMA 4 – Standards for Outdoor Digital Signage http://ow.ly/19JNsd

Protecting Outdoor Screens – Factors to Consider http://ow.ly/19JNse

CoolBookz- Facebook Marketing: An Hour a Day, Chris Treadaway, Mari Smith

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Develop, implement, and measure a successful Facebook marketing campaign

The social networking site Facebook boasts more than 300 million users worldwide. Its ability to target users who have provided real data about themselves and their interests makes Facebook the ideal platform for marketers, and marketers everywhere recognize the importance of Facebook and are eager to successfully tap Facebook's potential. This book shows you how.

Quickly get up to speed on today's Facebook conventions and demographics, and then gain an understanding of the various strategic and implementation issues you must consider from start to finish.

Guides you through crafting a successful presence on Facebook and takes you through each step for developing an overall marketing strategy.

• Explains each step for setting realistic goals, defining metrics, developing reports, and acquiring corporate buy-in
   
• Shows how to execute your strategy while incorporating all of Facebook's relevant features
   
• Addresses Facebook's pay-per-click platform, Facebook Connect, and more.

Packed with tips and tactics not documented anywhere else, the book serves as the ultimate step-by-step guide to developing a winning Facebook marketing campaign.

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CoolBookz - Succeeding With Google Adwords (Part 1) http://ow.ly/32oJC

How to Rank Higher in Google's New Search Engines http://ow.ly/324nm

CoolBookz- Facebook For Dummies

The eagerly anticipated update to the bestselling first edition is here!

Facebook's popularity is seemingly unstoppable. The site experienced a huge boom in registered users in the latter half of 2008. It was at that time that Facebook also underwent a radical facelift and introduced numerous changes. Packed with hundreds of screen shots, this anxiously awaited new edition presents you with a thorough update on all the exciting changes to Facebook's interface since the first edition hit the shelves a mere one year ago.

Authored by two Facebook employees, Facebook For Dummies, 2nd Edition, features unique insight and insider knowledge of Facebook that can't be found anywhere else. You'll explore optimum ways to get familiar with Facebook, tips for representing yourself online, best practices for keeping connected, how to run a business on Facebook, and more.

• Walks you through creating a profile, navigating the interface, and setting up privacy features
• Explains how to find and add friends, fill out your profile, add applications, and upload photos
• Discusses ways to join a network or group or use Facebook as a scheduler
• Addresses using Facebook to promote your business and buy ad space on Facebook

Put your best face forward and dive in to all the exciting new features that Facebook offers!


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5 Tools You Need to Build Your Social Media Presence http://ow.ly/32jW6

4 Key Components to Successful Social Media Monitoring http://ow.ly/32jNT

Ultimate Guide to Google Ad Words, 2nd Edition: How To Access 100 Million People in 10 Minutes http://ow.ly/32nzm

CoolAudioz - Succeeding With Google Adwords (Part 1) ~ Matthew Glanfield & Simon Leung

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Price:    $0.89

Listen to clip

Original Release Date: April 3, 2009
Label: Matthew Glanfield & Simon Leung
Copyright: 2009 Matthew Glanfield & Simon Leung
Duration: 36:08 minutes


Simon Leung
Known all across the Internet Marketing industry as the Google Optimization Insider and Master AdWords Optimizer, is one of the world’s leading experts in Google AdWords.

In April of 2002, back when very few people have even heard about Google.com, Simon became one of the very first individuals to join the Google AdWords team. For several months, he was one of the highest performers in his role as an AdWords Representative, also known as an Editorial Specialist, manually going through thousands upon thousands of ads at any given week, which gave him the opportunity to ramp up on the Google AdWords product at a very early stage in his career.


Matthew Glanfield
Has been running his Internet Marketing business since early 2005. He pulled in close to $150,000 in gross sales of his own products and other people’s products within the last 6 months of 2005 alone.

Matthew now strives to help others to be able to build their own successful Internet businesses. He strongly believes that the best place to start is with Affiliate Marketing.


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Small Businesses Using SMS to Stay in Touch With Their Clients http://ow.ly/32576

Online Business Success Requires Taking Action http://ow.ly/19JggD

Online Business Success Requires Taking Action http://ow.ly/19JggD

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CoolBookz- Ultimate Guide to Google Ad Words, 2nd Edition: How To Access 100 Million People in 10 Minutes~ Perry Marshall

Double Your Web Traffic—Overnight!

Google gets searched more than 250 million times every day—creating an unbelievable opportunity to get your business in front of thousands every minute…IF you know what you’re doing.

Google AdWords experts Perry Marshall and Bryan Todd uncover the fundamentals, techniques, tools, and tricks that Google should teach you, but doesn’t. Learn how to build an aggressive campaign from scratch, increase your search engine visibility, consistently capture clicks, double your website traffic, and increase your sales! No other guide is as comprehensive or current in its coverage of today’s fastest, most powerful advertising medium.

Learn how to:
Build a powerful, streamlined campaign from scratch
Develop high quality keyword lists
Write killer advertising and website copy that gets clicks
Get your ads in front of the best audience possible
Keep your ads showing up with high quality scores
Triple your traffic with site-targeted AdSense and Google image ads
Earn high rankings in Google’s organic search results
Slash your bid prices
Gain more conversions and sales
Avoid costly mistakes made by all Google advertisers
Determine what’s working with Google’s conversion tracking
And more!

Plus get FREE e-mail updates on Google’s ever-changing system!

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CoolBookz- The Google Story: For Google's 10th Birthday

Reviews
“[The authors] do a fine job of recounting Google’s rapid rise and explaining its search business.”—New York Times

“An intriguing insider view of the Google culture.”—Harvard Business Review

“Fascinating…meticulous…never bogs down…Even if you think you’ve heard about Google ad nauseam, you will find new items about this important company.”—Houston Chronicle

“An interesting read on a powerhouse company…if you haven’t read anything about one of today’s most influential companies, you should. If you don’t read The Google Story, you’re missing a few extra treats.—USA Today

Product Description
Moscow-born Sergey Brin and Midwest-born Larry Page dropped out of graduate school at Stanford University to, in their own words, "change the world" through a powerful search engine that would organize every bit of information on the Web for free. The Google Story takes you deep inside the company's wild ride from an idea that struggled for funding in 1998 to a firm that rakes in billions in profits, making Brin and Page the wealthiest young men in America. Based on scrupulous research and extraordinary access to Google, this fast-moving narrative reveals how an unorthodox management style and culture of innovation enabled a search engine to shake up Madison Avenue and Wall Street, scoop up YouTube, and battle Microsoft at every turn. Not afraid of controversy, Google is expanding in Communist China and quietly working on a searchable genetic database, initiatives that test the founders' guiding mantra: DON'T BE EVIL.

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