If you are of a certain age, you may remember when a marketing campaign was accomplished via talking with neighbours at the local market, or advertising consisted of slapping a big sign up on a billboard next to the highway.
The times sure have changed, but interestingly enough, the techniques are really not quite so different. The venues are new, but some of the same principles still apply. Take a look at this list of old vs New Marketing Techniques.
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Please take a moment to share your thoughts. ruben m [editor]