Pages

Thursday, August 29, 2013

20 Inspiring SlideShare Presentations Every Marketer Should See



Some SlideShare presentations are better than others. Some have gorgeous designs. Some have insanely actionable takeaways. Some just give down-to-earth advice. But the best SlideShare presentations represent all three.

And if you're looking to get started making your own SlideShare, why not learn from the best of the best?To help you kick your own SlideShare presentations up a notch, here are 20 awesome SlideShares to check out.

When you're clicking through the presentations below, notice how they weave the story through SlideShare format, design their slides, and make their presentations interactive with SlideShare-exclusive features. These are all crucial elements to making an awesome SlideShare -- if you can apply them to your own presentations, you'll be featured on the SlideShare homepage in no time. Bonus: You may just learn a thing or two about marketing while you're at it. ;)
20 of the Best SlideShares for Marketers
1) The Undeniable Authority of the Social Customer, Desk

The internet has completely changed how customers and companies interact. Check out the SlideShare below from Desk to get a better picture of how customers act with much more information and communication at their fingertips. As far as the presentation itself goes, we love the color palette and how Desk visualized its stats -- these two elements help make Desk's message much more accessible than just a SlideShare of Excel graph after Excel graph.

More...

Tuesday, May 7, 2013

2M Facebook fans better than Super Bowl ad, celeb endorsement … or Twitter followers

Small business owners would rather have two million engaged Facebook fans than a Beyoncé endorsement, a Super Bowl ad or two million Twitter followers.

Well, duh.

Facebook fans are the holy grail of small business, according to a recent study. In fact, 41 percent would take the two million fans, almost double the number that would prefer a celebrity endorsement or a million-dollar Super Bowl ad.

The data comes from a study of 500 small businesses by Staples which asked, in part: If a genie granted you one wish to market your company, what would you want?

More...

2M Facebook fans better than Super Bowl ad, celeb endorsement … or Twitter followers | VentureBeat

Monday, May 6, 2013

6 Billion Hours of Video Watched on YouTube Each Month


YouTube recently announced that the video-sharing website created in 2005 is now was getting more than 1 billion unique visitors every month. And this week Robert Kyncl, Vice President, Global Head of Content Partnerships for YouTube, announced that these visitors "are watching more than 6 billion hours of video each month on YouTube; almost an hour a month for every person on Earth and 50 percent more this year than last."

More...
6 Billion Hours of Video Watched on YouTube Each Month | ClickZ

Wednesday, May 1, 2013

The State of Search Engine Optimiaztion: The Gurus Weigh In- Part II

True SEO is a culmination of online marketing strategies that send signals to the search engines and let them know you’re relevant, interesting and are worthy of being ranked. In part 1 of this series, experts weighed in on content marketing, conversion optimization and Author Rank. In part 3 of the series, experts weigh in on link-building, web development, e-mail marketing and digitial media.

More The State of SEO: The Experts Weigh In- Part II | Welcome to LocalAdz